ABOUT
-
We Blend Life, altdif
Having a cup of tea is a trivial habit. However, life-changing experiences always start with a trivial moment.
Our symbol, a slightly-opened egg was inspired by a novel, ‘Demian,’ which says ‘The egg is the world. Who would be born must first destroy the world.’
We believe tea could be the one that breaks the egg of your life, a medium that accelerates significant change and guides you to a better life.
So we produce warm, delicate products and blend tea with life - hoping you could experience the most sensuous moment with tea and color your lifestyle with tea. 
-
altdif = art, life, tea, dignity, diversity, freedom
'altdif' is our name, and it indicates our value and way of life. We are a Tea & Lifestyle brand from Korea established in 2016, . to reinterpret tea and suggest the new tea culture in a modern way.
Leading and pioneering the tea industry of Korea by starting a new way of enjoying tea, a ‘TEA COURSE’ service which includes various tea-based beverages and storytelling for 2 hours. 
-
OFFLINE SHOP
Our offline space is carefully designed to deliver our value and message. At our tea bar, we don’t just “sell a cuppa”.
We always make tea newest by presenting the most creative tea variation served with professional tea masters’ storytelling.
Space is filled with curated music and collaboration with various artists according to each season's theme.
We make sure your time with us would be the most sensuous experience to fulfill your senses and recover inner dignity.
Feel free to discover our signature blended teas in diverse packages for yourself or for beloved ones.
You are also welcomed to order our very unique to-go menu while exploring our offline tea bar. 
-
BUSINESS FIELDS
- Blend Tea
We produce warm, delicate products that are created with inspiration from music, film, art, and nature, or created for our healthy life cycle. Our professional tea blenders make the optimal ratio by considering each ingredients’ effect, aroma, and character to invent a delectable and unique blend.
→ Signature Blend Tea / Life Blend Tea
- Partnership
With 6 years of operating our own TEA BAR, tea brand, and numerous flagship & pop-up stores experiences, we provide professional consulting including professional tea master training, and also make original on-demand teas upon request.
→ F&B Overall Consulting / B2B Wholesale & Collaboration / KSTA (Korea Specialist Tea Association)
- Lifestyle Product
We produce tea-related lifestyle products that are developed for your sustainable tea life considering functional and aesthetic aspects, hoping a cup of tea can be part of your daily life.
→ Lifestyle Goods / Tea Perfume 
-
BUSINESS CONTACT
We are open to suggestions and we welcome collaboration with various brands.
+82-70-8860-5033
business@altdif.com